The Jimmy Liao brand was founded in the year 2000. We aim to use Jimmy Liao's illustrations as the source of inspiration upon which we may create interpretations, transformations, and adaptations that fully make use of the possibilities of his picture books. Jimmy's works are extremely captivating and thought-provoking. As his brand, we strive to uphold such idealism in our management. No matter the project, we always want to convey the style and vision of his works.
After twenty years of growth, we have updated and streamlined our brand logo for the global audience, allowing everyone to understand us at a glance. We sincerely hope to become a companion to people of all ages, the light that warm the lonely soul at the darkest hour.
Our brand logo is signified by a child leaning against the moon. The moon is a special symbol in Jimmy's works. It is seen across a number of picture books and takes a variety of forms against the backdrop of varied human experiences. Also, Jimmy often uses children as protagonists to explore all sorts of fantastical worlds.
Throughout his creative journey, Jimmy has also taken the role of the moon to accompany his readers on their lonesome journeys across life. His works emit a quiet yet intimate warmth: just close your eyes and feel the solace warm your heart. Whatever comes, Jimmy will always be there for you.